Advocate Digital Media won two first-place awards in the Local Media Association's Digital Innovation Contest. ADM won Best Digital Agency in the LMA’s small agency category and Best Native Advertising/Sponsored Content Campaign for their work on DeTar Healthcare System’s integrated 2016 native advertising campaign which ran on VictoriaAdvocate.com. Entries were submitted by agencies, newspapers, broadcast companies and digital news sites from throughout the United States.
The winners will deliver presentations at the LMA Digital Revenue Summit on May 9-10 in Chicago. They will showcase their work and share details on their strategies for success and implementation.
"This is a highly competitive contest that recognizes the best of local media when it comes to digital innovation," said Nancy Lane, President, Local Media Association. "There is no other contest like it.”
“It's a great honor for ADM to be recognized for the industry leading work being done right here in Victoria, Texas,” said Jason Holmes, General Manager of Advocate Digital Media. “Receiving this national award for Best Digital Agency from an organization as respected as the Local Media Association speaks volumes about the ADM team, the quality of their work and the effectiveness of our products and services. I couldn't be more proud.”
In regards to the awards, particularly ADM’s win for Best Native Advertising for the work ADM did for DeTar Healthcare System to share informative articles and articles via BrandSense platform on VictoriaAdvocate.com, Dan Easton, publisher for the Victoria Advocate offered his praise.
“I'm thrilled to see ADM get recognized by these awards,” said Dan Easton, Victoria Advocate publisher. “They do terrific work for their clients, who they see as partners. This is also a testament to some of those partners, including DeTar Healthcare System, who make the investment in these types campaigns. Without their commitment, we wouldn't be able to innovate.”
Local Media Association serves more than 2,400 local media companies in the industry including newspapers, TV, radio, directories and pure plays as well as several hundred research and development partners with the digital transition via programs, conferences, webinars, research and training.
ADM enjoys sharing the latest developments in digital. To read our recent case study on Pandora, the streaming music titan, please click on the link below.