Digital Trends

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Disruptive Innovation In Action

This week, a centuries old industry was introduced to the concept of disruptive innovation and most companies didn’t really take notice. The company that just enjoyed the most profitable quarter in history – as in ever in the history of business – just took aim at one of the oldest most profitable industries in the world. Apple has simultaneously aimed a product line at both the high end of the market and at the entry-level through it’s pricing scheme but also through style. I am of course talking about the Apple Watch.

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Advocate Digital Media Hosts Google Partner Event on Video Advertising

Advocate Digital Media, a full service digital agency and Google Partner, will host a Google Partner Connect livestream event presented by Google experts over the lunch hour on Wednesday, March 25 at the Longview News-Journal and on Thursday, March 26 at the Victoria Country Club. The topic for this exclusive event will be branding and strategy for digital video advertising. Those business owners wishing to attend this educational event and benefit are asked to RSVP to info@advocatedigital.com. 

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